Defining your campaign time frame allows you to set the days and hours in which your campaign will be considered active, and the engagements defined on the campaign will be displayed to your consumers as they navigate through your website or mobile app. When a consumer visits your website or mobile app, engagements from campaigns that are defined as active may be displayed to the consumer while engagements from inactive campaigns will not be displayed to the consumer at all.
This configuration allows you to define several campaigns, each with its own time frame, and display different engagements to your consumers based on your working hours. It gives call centers added flexibility and helps brands to target users effectively.
Accessing the time frame page
- From the campaigns list, select a specific campaign.
- On the campaign page, hover over campaign time frame and click edit.
- The campaign time frame page will open.
Defining the active time frame
Campaign date range
On the campaign time frame page, under active date range:
- Choose the campaign start date.
- Choose the campaign end date. You may also define the end date as no end date, so that that campaign will stay active until it is manually changed.
- Configure the campaign time zone: Choose the time zone from the dropdown list during which you wish your campaign to be active.
Campaign active days and hours
On the campaign time frame page, below active days and hours (in selected timeframe), define the days and hours in which your campaign will be active for within the defined date range.
You may choose between the following options:
- All hours: The campaign will be active all day (12:00 a.m. - 11:59 p.m.) on all days within the defined date range.
- Specific hours: Fill in the specific hours in which your campaign will be active for all days within the defined date range. The time format should be hh:mm, e.g: 05:45 pm
Custom recurrence: Use different campaign activation hours for different days of the week.
- Under the custom recurrence, click the set days and hours button in order to access the schedule library
- Click add new or edit an existing library item
- Fill in the Schedule item name, description (optional) and timezone
- Define the campaign’s hours of operation for each day of the week
You may choose between:
- All hours (default) - If a campaign is set for all hours it will be considered active on this day from 12:00 a.m. until 11:59 p.m.
- Custom - For custom hours, manually input the active campaign hours for the day. The input must be in the following format: HH:MM am/pm and in 5 minute intervals only. The only exception is 11:59 pm, which can also be defined in order to define a shift that lasts until midnight.
- Off - If set to off, the campaign will be considered inactive on this day from 12:00 am until 11:59 pm.
Defining multiple shifts per day
You can define multiple shifts for a single day of the week by doing the following:
- Simply click the +Add button in order to split the day’s active hours and add the shift’s hours.
- Save the page.
The new scheduling item will now appear in the schedule library. Click it in order to choose it for your current campaign.
- Click done.
- The campaign timeframe page will be presented again. Under custom recurrence, a summary of the chosen scheduling item will appear.
Special occasions per campaign
A special occasion is used when there is an exception to the campaign's typical hours of operation. To configure a special occasion, do the following:
- Under special occasions, click the set special occasions button in order to access the special occasion library.
- Click add new, or edit an existing library item.
- Fill in the special occasion item name, description (optional) and timezone
- In order to add new occasions to the list, click the “Add line” button
- A new occasion line will be added to the table. Fill in the occasion name, timeframe, shift status and shift time.
You may choose between:
- Off (default) - When set to off the occasion will be considered inactive from 12:00 a.m. until 11:59 p.m., in its defined timeframe.
- All hours - If set to all hours, the special occasion will be considered active from 12:00 a.m. until 11:59 p.m., in its defined timeframe.
- Custom - manually type the activation hours of the day. The input must be in the following format: “HH:MM am/pm” and in 5 minute intervals only.
- Multiple shifts per occasion: You may also define multiple shifts per occasion. Simply hover over the occasion line, then click the +Add button in order to split the occasion activation hours, and add the shifts hours.
- Save the page.
- The new special occasion item will now appear in the special occasion library. Select this special occasion in order to choose it for your current campaign.
- The campaign time frame page will be presented again. Under the “Special occasions”, a summary of the chosen special occasion item will appear.
Saving the campaign with new settings
After defining the campaign’s date range, active days, hours and special occasions, make sure to click done (for an unpublished campaign) or publish (for a published campaign) in order to save all new settings.